MORE: 10 Little Things Connected Couples Do In both genders, smooching also floods the bloodstream with dopamine, which stimulates the same part of the brain as cocaine, for a natural high. And if you need yet another reason to plant one on your beloved, pucker up for heart health: Research shows that regular kissing reduces cholesterol in men and women alike. (Keep the cholesterol love going with these5 little tips to improve your cholesterol.)  MORE: 10 Tips For Some Pretty Sensational Sex